• Email

    whui-mei@smileincubator.life

     

  • Phone

    +46 (0) 70 3539401

Whui-Mei-Yeo

Technical Business Analyst

Whui Mei is a technology leader with software engineering roots and diverse international experience spanning Singapore, Sweden, and Finland. She has developed mobile applications reaching millions of devices and driven strategic digital transformation initiatives at a major corporation. Whui Mei is known for orchestrating business transformation on lean budgets that use technology to foster team collaboration. She brings extensive experience working with Japanese stakeholders and navigating cross-cultural environments.

Expertise

Digital transformation/GenAI tech enablement/Change management/Design thinking/Market research/Competitive analysis/Digital platform and ecosystem/Open innovation/Software development lifecycle (SDLC)/Embedded systems product development

Experience

  • 10+ years of experience driving digital transformation initiatives within a corporate innovation function
  • 20+ years of international work experience in Singapore, Finland and Sweden
  • 12+ years of experience in developing software
  • 20+ years of experience in consumer electronics, telecommunications, semiconductors

Education

Bachelor of Engineering (Electrical)

Nationality

Singapore

Fun fact

Loves contrast bathing: cold water swimming/ice swimming with hot sauna/hot springs (onsen)

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